About Us

Where Creativity Works Freely

HeelsnBootsHairStudio is a hybrid space — part curated salon, part artist collective — rooted in the belief that freedom and professionalism can coexist. We’re based in Chelsea, NYC, where beauty meets hustle. We’re more than a salon. We’re a platform for talented hairstylists and nail artists to grow their own businesses — while offering clients consistent, high-quality care in a beautifully designed studio.

Founded with Intention. Grown with Purpose.

HeelsnBootsHairStudio was launched in 2020 by founder Dewi Fusiana, a seasoned hairstylist with over 15 years of experience. Built during a time of uncertainty, the studio quickly became a place of opportunity — starting with just 120 clients and growing through word-of-mouth, referrals, and glowing 5-star clients review experiences all over online platform
Born out of resilience, our mission is clear: to create a space where artists and clients alike feel seen, heard, and empowered to thrive.

What Makes Us Different

For Clients

You get trusted care from both in-house staff and independent talent — all under one roof. There’s always something new to explore, and every artist is vetted, talented, and passionate.

For Stylists/Nail Techs

We offer flexible rental options, mentorship, and a supportive space to grow your own brand while being part of a professional ecosystem.

For Community

We embrace inclusivity, creativity, and ambition. All textures, identities, and backgrounds are welcome here.